Sara Cerutti

About

I like people, solving problems and taking care of things. In design, those three become one: understanding who's on the other side, finding what's in the way, and making sure the solution actually works for the people using it.

Sara smiling, wearing a beanie, with steaming geysers and mountains behind her.
  1. 2021 to present

    +A Educação · Product Designer

    Where my research-led way of working took shape: the GPA rebuild and Artemya, built from scratch.

  2. 2019 to 2021

    Iú Cosmetics · Digital Designer, E-commerce & Experience

    Owned design end to end through a full e-commerce platform migration for a DTC beauty brand.

  3. 2017

    Luedtke · Instructional Designer

    Designed e-learning courses, and the illustrations, animation and video that went with them.

  4. 2014 to 2016

    Agexcom · Art Direction Intern

    My first real design job: digital campaigns, illustration, motion, learning by shipping.

  1. MBA

    Strategic Design · UNISINOS

    2026 to 2027, in progress

  2. Postgraduate

    Gamification & Digital Marketing · PUC‑PR

    2021 to 2022

  3. Bachelor's

    Digital Communication · UNISINOS

    2014 to 2017

Away from the screen, I gravitate towards things that ask me to slow down. I take photos, make ceramics and practice contemporary dance, each in its own way teaching me to look a little closer, whether at a frame, a shape or a movement.

I travel whenever I can. A bit of a cliché, I know, but I’m drawn to places that make the everyday feel unfamiliar, like the salt flats and deserts in these photos. I took every one of them.

And when I’m home, I’m usually with Sade and Tofu, my two cats.

A narrow stream winding through green wetland, with pale rock formations behind.
A folding table standing on a flooded salt flat at sunset, mirrored in the water.
A person walking on a mirrored salt flat under a blue sky with clouds.
Red, cracked desert ground in front of soft colored mountains.
A deep blue lagoon between two brown hills, under a clear sky.
Vicuñas grazing on a dry, golden slope.
A person with a backpack looking out over a desert valley and dunes.
Reddish rock slopes, one face lit by low sun against a blue sky.
A calm sea under a pale, wide sky.